Putting music into the adverts:
Making it sexual
17 Cosmetics info:
17 Cosmetics or Boots 17 or Boots No. 17, is a Boots cosmetics brand aimed at teenagers which was introduced in 1968. Sam Bryant, Jonathan Saunders, Eley Kishimoto, Antoni and Alison and Daisy de Villeneuve are among the makeup artists and designers who have produced designer capsule collections for the brand.