Finalised Advert Ideas

After a whole load of research, the ideas for the three adverts have been finalised! There will shortly be a blog post with an overview of the research done to get to this stage.

 

Advert One:

Washing Machine Advertisement

Slogan: So simple, that even a man can use it

Product Name: Spinner Machine

Advert Outline Idea:

Man smiling with his new purchase

The point of the advert

Swapping household chores stereotype, showing that men can do/ are happy to do household chores as well.

 

Advert Two:

‘Man Flu’ Medicine

Slogan: For when he is ill but you don’t have time to be

Product Name: ‘Man Flu’ Relief, Betty’s Pharmacy

Advert Idea:

A woman working in an office whilst a man is at home ill in bed

The point of this advert:

To show that supposedly that men are the weaker sex, women get on with life and ‘cope’

 

Advert Three:

Chocolate Bar Advertisement

Slogan: Because Chocolate is more reliable than a man

Product Name: Milk Chocolate, Sweet Escape

Advert Idea:

A woman posing happily with a chocolate bar

The point of this advert?

To show women don’t need men to be happy, this makes men insecure as they like to feel as if they’re needed.

 

 

Ideas may be expanded but these are the basic ideas to start basing the designs upon for now!

 

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